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BuzzFeedVideo

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BuzzFeedVideo is the main YouTube channel for Internet news media company BuzzFeed. As of July 2016, the channel has over 10 Million subscribers and over 7.3 billion total views.

About

BuzzFeed was founded by Jonah Peretti & John S. Johnson III in 2006 in New York City as a viral lab, focusing on tracking viral content. Prior to establishing BuzzFeed, Peretti experimented with contagious media as Director of R&D and the OpenLab at Eyebeam, Johnson’s New York City-based art and technology non-profit. The company has grown into a global media and technology company providing coverage on a variety of topics including politics, DIY, animals and business. In late 2011, Ben Smith of Politico was hired as Editor-in-Chief, in a move to expand the site into serious journalism, long-form and reportage while maintaining its popular fun and entertainment-oriented content.

BuzzFeed Channels

Buzzfeed Video

The flagship channel that produces original content.

BuzzFeedYellow

Shares videos that are "fun, inspiring, interesting videos from the BuzzFeed crew". Series from "BuzzFeedYellow" include "Keith Investigates", where Keith Habersberger of BuzzFeed Motion Pictures staff conducts his own research through interviews with co workers and locals about pop culture topics or slang such as "What is On Fleek?" and "What Does Basic Mean?". "But I'm Not..." series offers a number of videos where people of a certain gender, sexuality, race or background reject stereotypes they have been identified with like "I'm Latino, but I'm not..." and "I'm Trans, But I'm not...". Some of the videos they post seem condescending to white people, men and heterosexuals.

BuzzFeedViolet

has "short, relatable videos that are totally you" and is "the good kind of awkward" Instead of organizing their series by topic like "BuzzFeedYellow", "BuzzFeedViolet" series are organized by character. For example, "Zack and Justin" series features Zack Evans and Justin Tan of BuzzfeedVideo Staff. "Sara" features Sara Rubin, video producer at BuzzFeedVideo.

BuzzFeedBlue

offers "bite-size knowledge for a big world" through "new facts, hacks, and how-to videos"[38] including taste tests of "Spicy food Around The World"

BuzzFeed Central

offers "features, news, documentaries" ranging from movie facts, to science facts, to interviews with politicians.

BuzzFeed Pop

features videos all things pop culture: movies, video games, celebrities, and TV shows.

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